EQS World Premiere on Mercedes me media - digital launch of the progressive electric saloon

Stuttgart. Mercedes-EQ will unveil the all-electric luxury saloon EQS in a digital world premiere on the Mercedes me media online platform on Thursday, 15 April 2021 at 6.00 p.m. (CEST). Members of the Board of Management, including Ola Källenius, Britta Seeger, Markus Schäfer and Sajjad Khan, as well as Gorden Wagener, the Chief Design Officer, will briefly present the EQS’s technical highlights, which enable progressive luxury for all the senses, heralding the start of a new era for the company. You can view the EQS World Premiere live at https://media.mercedes-benz.com/EQS or afterwards as video-on-demand.

The digital world premiere will be broadcast simultaneously to the public and multipliers on numerous channels. Mercedes-EQ also offers in-depth information and services for media representatives on
Mercedes me media. Next to the original audio in English, transcripts in a total of six languages are available for reading and download. Press material, such as videos, pictures, graphics and press releases, complete the comprehensive offer. In addition, Mercedes-EQ experts will answer individual questions in the context of the digital world premiere in a virtual exchange, offering a convenient opportunity for additional research. The media special is already online and provides, among other information, insights into the technical development and the final test drives ahead of the EQS World Premiere.

The EQS is the first model based on the new architecture for electric luxury and executive vehicles. The EQS delights drivers and passengers with a unique fusion of technology, design, functionality and connectivity. At the same time, it makes their everyday lives easier in many areas with the support of Artificial Intelligence (AI). The EQS will be launched in late summer and will set new standards in the Mercedes-EQ model offensive.

Koert Groeneveld, +49 160 86 147 47, koert.groeneveld@daimler.com
Wolfgang Würth, +49 160 86 203 45, wolfgang.wuerth@daimler.com

Further information about Mercedes-EQ is available at www.mercedes-benz.com. Press information and digital services for journalists and multipliers can be found on our Mercedes me media online platform at media.mercedes-benz.com as well as on our Daimler global media site at media.daimler.com. Learn more about current topics and events related to Mercedes-Benz Cars & Vans on our @MB_Press Twitter channel at www.twitter.com/MB_Press.

Mercedes-Benz AG at a glance
Mercedes-Benz AG is responsible for the global business of Mercedes-Benz Cars and Mercedes-Benz Vans, with over 170,000 employees worldwide. Ola Källenius is Chairman of the Board of Management of Mercedes-Benz AG. The company focuses on the development, production and sales of passenger cars, vans and vehicle-related services. Furthermore, the company aspires to be the leader in the fields of electric mobility and vehicle software. The product portfolio comprises the Mercedes-Benz brand with the sub-brands of Mercedes-AMG, Mercedes-Maybach, Mercedes-EQ, G-Class and the smart brand. The Mercedes me brand offers access to the digital services from Mercedes-Benz. Mercedes-Benz AG is one of the world's largest manufacturers of luxury passenger cars. In 2020 it sold around 2.1 million passenger cars and nearly 375,000 vans. In its two business segments, Mercedes-Benz AG is continually expanding its worldwide production network with around 35 production sites on four continents, while gearing itself to meet the requirements of electric mobility. At the same time, the company is constructing and extending its global battery production network on three continents. As sustainability is the guiding principle of the Mercedes-Benz strategy and for the company itself, this means creating lasting value for all stakeholders: for customers, employees, investors, business partners and society as a whole. The basis for this is Daimler's sustainable business strategy. The company thus takes responsibility for the economic, ecological and social effects of its business activities and looks at the entire value chain.


EQS World Premiere on Mercedes me media – digital launch of the progressive electric saloon

EQS World Premiere on Mercedes me media – digital launch of the progressive electric saloon

Added: Apr 1, 2021 ID: 38608

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