Sally Dennis Appointed Used Cars and Remarketing Director

Sally Dennis has been appointed Used Cars and Remarketing Director at Mercedes-Benz Cars UK, five years after she moved into the role of head of department and played a key role in the team’s development.

Bringing 30 years’ automotive experience to her new position, Sally worked for several motor manufacturers before she joined Mercedes-Benz as National Fleet Sales Manager in 2012 prior to her promotion to Head of Fleet two years later. Following her previous used car role, Sally has spent the past three years as Customer Operations Director with Mercedes-Benz Financial Services.

“I’m an automotive person through and through and able to bring a wealth of knowledge of the remarketing space to my new role in addition to extensive retail, manufacturer and captive finance experience,” said Sally.

“Moving across the organisation has enabled me to see the whole customer journey cycle from purchasing to finding a finance solution.  I’ve also gained a thorough understanding of what our retail partners encounter on a day-to-day basis, which is invaluable as we continue to support them and keep customers at the heart of everything we do.”

Digitalisation is the key to ensuring the process of buying an Approved Used Mercedes-Benz is as smooth and simple as possible according to Sally, who has also taken up a position on the UK Advisory Board of Heycar, the used car platform joint venture between Daimler and Volkswagen.

“For customers interested in a used vehicle, we need to make sure that the process is easy, straightforward and meets their requirements within the ever-changing digital landscape,” she explained. “Striving for simplicity and a reduction in complexity when searching for a used car via the expansive omni channels and platforms available, further strengthens the reputation of Mercedes-Benz as an authentic and trusted brand.”


For more information you can contact:

Debbie Hull
Communications Director
Mercedes-Benz Cars UK Ltd.
T: +44 (0) 1908 301313
M: +44 (0) 7841 451444

Andrew Dean
PR Manager
Mercedes-Benz Cars UK Ltd.
T: +44 (0) 1908 245837
M: +44 (0) 7789 942898

Rachel Goodwin
Senior Press Officer
Mercedes-Benz Cars UK Ltd.
T: +44 (0) 1908 245932
M: +44 (0) 7342 066776

Sheena Hamilton
Senior Press Officer, Brand and Lifestyle Communications
Mercedes-Benz Cars UK Ltd.
T: +44 (0) 1908 301330
M: +44 (0) 7769 640719

Jo Watkins
Digital Press Officer
Mercedes-Benz Cars UK Ltd.
T: +44 (0) 1908 301115
M: +44 (0) 7834 198747

Kate Price
Press Fleet Coordinator
Mercedes-Benz Cars UK Ltd.
T: +44 (0) 1908 245348
M: +44 (0) 7850 063396



About Mercedes-Benz Cars UK

Mercedes-Benz Cars UK is the sales and marketing organisation responsible for all Mercedes-Benz Cars and services in Britain (including smart). 

As well as selling cars, parts, and service, the company runs Mercedes-Benz World at Brooklands – a brand experience centre in Weybridge, Surrey.  Mercedes-Benz World has welcomed over three million visitors since it opened in 2006.

The Mercedes-Benz UK group of companies directly employs over 4000 people, and 11,000 at independent retailers. Over 500 Apprentices have passed their professional qualifications at the company’s in-house Training Academy. The UK is also home to Mercedes-Benz High Performance Powertrains and the Mercedes-AMG Petronas Motorsport Formula 1™ team.


Sally Dennis Appointed Used Cars and Remarketing Director

Sally Dennis Appointed Used Cars and Remarketing Director

Added: Jan 30, 2020 ID: 35137

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